Delta Airlines
Covid was not kind to the airline industry. Having worked just four weeks on Delta before it hit, it wasn’t kind to me either. What was an annual scope, turn into ad hoc projects. Projects that all navigated around the airline elephant in the room. Here’s a hodgepodge of what we did.
OLV
Every year, top medallion members are recognized for things like most miles flown or airports visited. In 2020 we still showed these frequent flyers some love, albeit with some new categories.
Tim Mapes is the CMO of Delta. And Adweek named him a 2021 CMO Award winner. So we ran a quick turn congrats ad because that’s just good business.
AMEX SOCIAL
When travel started to come back, American Express and Delta were waiting at the gate with big credit card offers. Here are a couple of down and dirty retail comms to prove it.
